Finding the perfect label shape that is right for your products can be a lot of trial and error. You have to measure, apply, remove and reapply until you find the perfect shape. But the Avery Label experts are here to help make it a little easier. Check out these useful tips to help you find the right label shape for your products.
Versatile rectangle labels are great for cosmetics, boxed candy, canned goods, soap sleeves, mason jars and bottled beverages.
Choose a rectangle label if…
Your container is elongated (think tall and thin, or short and wide)
You’d like your label to wrap around, separating your logo and more technical info
Your logo is text heavy
You’re looking for moderate coverage or more design space
You need your label to double as a seal (think jars or lidded boxes)
The simple, clean look of oval labels is perfect for branding baked goods, candles, oils, sauces, soaps, spices and sauces.
Choose an oval label if…
You aren’t in need of a lot of surface space
You’d prefer minimal coverage
Your container is a bottle, jar, or fold-over bag
You’re aiming for a softer, more elegant aesthetic
Your logo is simple, with a minimalist design that fits well within the oval shape
You’re looking to wrap text around the border
Arched labels are great for beer and wine bottles, bagged candies, lotions, pump soaps and perfumes.
Choose an arched label if…
You want a unique-shaped label
Your item is bagged with a twist top
You’re looking for moderate coverage
Your logo contains vertical imagery
You’re aiming for a vintage aesthetic
You want your product to appear more premium
Along with branding boxes, tins and small bags, square labels are also ideal for barcodes, pricing and promotional call-outs.
Choose a square label if…
You want to include a lot of information (large square)
You’re looking for a pricing/ID label (small square)
Your logo is detailed or elaborate
Your logo will include a border
You’d prefer a more modern or sophisticated look and feel
Your container has a clear front and backside and you’d like to separate information
Great on lip balm tubs, candles and cosmetics, round labels are also perfect for warning labels, envelope seals and promotions.
Choose a round label if…
Your container surface is curved
Your logo design is simple and compact
You need to display a moderate amount of information
You’re aiming for a more class aesthetic
Your label will appear on a lid
Your label is doubling as a seal (think fold-over brown bags)
You’re advertising a promotion
No matter what you need for labeling your product, Avery labels come in the size, shape and quantity you need.
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