Make your products look as good as they smell Reed diffusers are having a moment—and it’s easy to see why. They’re low-maintenance, flame-free, and quietly keep rooms smelling amazing for weeks. Whether you’re making reed diffusers to sell at craft…
If you’re making and selling wax melts—whether you’re at the farmers market every weekend or just getting started on Etsy—your product labels do a lot of heavy lifting. They’re not just there to look pretty (although that definitely helps). Labels…
Seasonal moments = big opportunities Seasonal promotions aren’t just about capitalizing on holidays — they’re about creating timely, relevant moments that spark emotion, build excitement, and keep your brand top of mind. For small businesses, these limited-time campaigns are a…
The packaging shift in a digital-first world Ecommerce isn’t just reshaping how we shop—it’s redefining how products feel. When your customers can’t stroll into a store and pick up your product, your packaging has to work harder. It has to…
Keep your labels in top shape with these simple storage tips and troubleshooting tricks. Heat and humidity affect labels in ways that can seriously impact your product’s look and performance. From adhesives softening to ink fading and curling edges, these…
Understanding the value of sustainably sourced paper products Choosing paper products made from responsibly harvested materials is a powerful way to support sustainability in packaging and branding. For labels, cards, and tags, this often means sourcing from forests managed with…
Why custom pouches are a game-changer for small brands Packaging isn’t just a protective shell—it’s often the first impression your brand makes. For small businesses, custom pouches are an easy, affordable way to stand out in crowded markets. They combine…
Customer Spotlight: Webster’s Pharmacy Nearly a century of community trust When Webster’s Pharmacy was forced to relocate and then recover from a devastating fire, it wasn’t just about reopening the doors—it was about rebuilding trust, reconnecting with the community, and…
Explore the pros, cons, and best uses for today’s most popular pouch materials The custom pouch material you choose does a lot of heavy lifting. It protects your product, affects shelf life, and shapes how people see your brand. At…
Customer spotlight: June Lake Brewing Nestled in the breathtaking landscape of California’s Eastern Sierra, June Lake Brewing (JLB) is a vibrant craft brewery that has become a cherished spot for both locals and visitors. Renowned for bold flavors and strong community spirit, this June…
What Amazon barcodes do you actually need and how do you get them? When selling on Amazon, it’s easy to get confused by the different barcode terms: GTIN, UPC, FNSKU, ASIN codes. This guide breaks it down so you can…
What shipping and barcode labels do you need for FBA compliance? If you’re a small business getting ready to sell on Amazon, it’s important to label your shipments correctly. We’ve put together a simple guide to help you meet Amazon’s…
Why the Transparency program and do you need it? The Amazon Transparency program, launched in 2017, was a direct response to the growing concerns from businesses and consumers about the increasing prevalence of counterfeit goods on Amazon. The Amazon Marketplace…
Customer spotlight: Pacific Candle Company At Pacific Candle Company, every flickering flame tells a tale. A story of creativity, resilience, and a deep-rooted love for the sensory magic of scent. Founded in 2015 by Halie Molino, a Southern California native with…
A comparison of stand-up vs. flat pouches While packaging might not be the most thrilling aspect of running a business, its importance is clear. The right pouch does more than just encase your product; it protects, highlights, and can even…
