{"id":5607,"date":"2025-08-18T15:45:52","date_gmt":"2025-08-18T22:45:52","guid":{"rendered":"http:\/\/www.avery.com\/blog\/?p=5607"},"modified":"2025-08-19T08:53:28","modified_gmt":"2025-08-19T15:53:28","slug":"8-simple-ways-to-use-rack-cards","status":"publish","type":"post","link":"https:\/\/www.avery.com\/blog\/8-simple-ways-to-use-rack-cards\/","title":{"rendered":"8 Simple Ways Rack Cards Can Boost Your Business"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-easily-promote-your-products-services-amp-special-offers\">Easily promote your products, services &amp; special offers<\/h2>\n\n\n\n<p><a href=\"\/custom-printing\/cards\/rack-cards\/\">Rack cards<\/a> are one of those marketing tools that quietly do a lot of heavy lifting. Small, affordable, and easy to customize, they fit anywhere people make quick decisions \u2014 on counters, at events, in the mail, or even tucked into a shopping bag. Whether you\u2019re promoting your business, sharing details about an event, or just looking for a creative way to connect with customers, rack cards deliver.<\/p>\n\n\n\n<p>Here are eight smart (and surprisingly versatile) ways to put them to work:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-turn-them-into-mini-menus\">1. Turn them into mini menus<\/h3>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:60% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/img.avery.com\/f_auto,c_scale,w_700\/web\/blog\/blog-8waysrackcards-menu-1080x1080\" alt=\"Use custom rack cards as menu cards for your restaurant\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p>Restaurants, caf\u00e9s, and caterers can skip bulky menus and use rack cards to highlight specials, catering options, or drinks. Put your hours and contact info on one side, then your food lineup on the other. It&#8217;s a simple, cost-effective way to have something always ready to hand out.<\/p>\n<\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-spotlight-promotions\">2. Spotlight promotions<\/h3>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:60% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/img.avery.com\/f_auto,c_scale,w_701\/web\/blog\/blog-8waysrackcards-promo-pricing-1080x1080\" alt=\"\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p>Keep a rack card holder near your register or front door so customers can grab a deal on the go. Offers like \u201cBuy One Get One Free,\u201d \u201cFree Delivery,\u201d or a percentage off can turn browsers into buyers. Don\u2019t forget to include your social handles so customers can spread the word.<\/p>\n<\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-double-as-table-numbers\">3. Double as table numbers<\/h3>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:60% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/img.avery.com\/f_auto,c_scale,w_700\/web\/blog\/blog-8waysrackcards-tablenumber1080x1080\" alt=\"\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p>Great for restaurants or big events, rack cards can be used as stylish table markers. Print the number big on the front, then add fun extras on the back, like drink specials, dessert features, or even a short story about your business or local cause.<\/p>\n<\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-display-pricing-and-services\">4. Display pricing and services<\/h3>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile is-style-default\" style=\"grid-template-columns:60% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/img.avery.com\/f_auto,c_scale,w_700\/web\/blog\/blog-8waysrackcards-pricing-v2\" alt=\"\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p>Spas, salons, bakeries, and retail shops can use rack cards to clearly list pricing and services. They fit perfectly on counters or display cases, and you can easily update them seasonally to keep things fresh.<\/p>\n<\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-create-gift-certificates\">5. Create gift certificates<\/h3>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:60% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/img.avery.com\/f_auto,c_scale,w_700\/web\/blog\/blog-8waysrackcards-giftcard-1080x1080\" alt=\"Use custom rack cards to create gift certificates.\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p>Rack cards in a landscape layout make instant gift certificates. Just leave blank spaces for \u201cTo,\u201d \u201cFrom,\u201d and the amount. They\u2019re easy to sell at checkout and just as easy to mail.<\/p>\n<\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-6-send-custom-invitations\">6. Send custom invitations<\/h3>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:60% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/img.avery.com\/f_auto,c_scale,w_700\/web\/blog\/blog-8waysrackcards-invitation-1080x1080\" alt=\"Create stunning invitations that can be mailed or handed out when you use custom rack cards.\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p>Rack cards make sleek, affordable invites for openings, fundraisers, or special events. Put the event details front and center, then add a map or RSVP info on the back.<\/p>\n<\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-7-market-real-estate\">7. Market real estate<\/h3>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:60% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/img.avery.com\/f_auto,c_scale,w_700\/web\/blog\/blog-8waysrackcards-realestate-1080x1080\" alt=\"Custom rack cards are great to use as real estate cards to showcase home sales\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p>Agents love rack cards because they\u2019re easy to grab at open houses, or hand out in neighborhoods. Showcase your listings or recent sales on the front and keep your stats, services, and contact info on the back.<\/p>\n<\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-8-say-thank-you\">8. Say thank you<\/h3>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:60% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/img.avery.com\/f_auto,c_scale,w_700\/web\/blog\/blog-8waysrackcards-thankyou-1080x1080\" alt=\"Send thank you cards to customers and clients using custom rack cards.\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p>Slip a thank-you rack card into shipments or mail it after a purchase. Add a personalized message, or sweeten it with a promo code for next time. <strong>Bonus idea:<\/strong> Tuck in a <a href=\"\/custom-printing\/stickers\/\">custom sticker<\/a> with your logo so customers can rep your brand.<\/p>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-pro-tip-design-with-impact\">Pro tip: Design with impact<\/h2>\n\n\n\n<p>Want your rack cards to stand out? Keep these tips in mind:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Use bold visuals<\/strong> that stop people in their tracks.<\/li>\n\n\n\n<li><strong>Keep it short.<\/strong> Customers should get the gist in seconds.<\/li>\n\n\n\n<li><strong>Always add a call to action<\/strong> like visit, call, order, or RSVP.<\/li>\n\n\n\n<li><strong>Print on quality stock<\/strong> so your cards look professional.<\/li>\n\n\n\n<li><strong>Think about placement.<\/strong> Put them where your audience already is.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-6c531013 wp-block-group-is-layout-flex\">\n<h6 class=\"wp-block-heading\" id=\"h-other-articles-you-might-like\">Other articles you might like:<\/h6>\n\n\n\n<ul class=\"wp-block-yoast-seo-related-links yoast-seo-related-links\">\n<li><a href=\"\/blog\/5-ways-to-market-your-small-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">5 Ways to Market Your Business<\/a><\/li>\n\n\n\n<li><a href=\"\/blog\/how-to-organize-a-commercial-kitchen\/\" target=\"_blank\" rel=\"noreferrer noopener\">How to Organize Your Professional Kitchen<\/a><\/li>\n\n\n\n<li><a href=\"\/blog\/6-ways-to-use-square-business-cards\/\">6 Ways to Use Square Business Cards<\/a><\/li>\n<\/ul>\n<\/div>\n\n\n\n<p>Whether you use them as menus, promos, or thank-you notes, rack cards make it easy to share your message in a polished, professional way. With Avery, you can <a href=\"\/templates\/\">design custom rack cards online using free templates<\/a>, order them in the exact quantity you need, and count on top-quality printing. And if you ever have questions, our customer care team is here to help every step of the way.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Easily promote your products, services &amp; special offers Rack cards are one of those marketing tools that quietly do a lot of heavy lifting. Small, affordable, and easy to customize, they fit anywhere people make quick decisions \u2014 on counters, at events, in the mail, or even tucked into a shopping bag. Whether you\u2019re promoting [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":26793,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_cloudinary_featured_overwrite":false,"footnotes":""},"categories":[5,4102,4075],"tags":[3827],"class_list":["post-5607","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-tips","category-sales-and-promotion-ideas","category-small-business","tag-rack-cards"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>8 Simple Ways Rack Cards Can Boost Your Business - Avery Blog<\/title>\n<meta name=\"description\" content=\"Check out these 8 simple ways to use rack cards for your business. Great for marketing brochures, product displays, announcements &amp; more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.avery.com\/blog\/8-simple-ways-to-use-rack-cards\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 Simple Ways Rack Cards Can Boost Your Business\" \/>\n<meta property=\"og:description\" content=\"Check out these 8 simple ways to use rack cards for your business. Great for marketing brochures, product displays, announcements &amp; more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.avery.com\/blog\/8-simple-ways-to-use-rack-cards\/\" \/>\n<meta property=\"og:site_name\" content=\"Avery Blog\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/facebook.com\/avery\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-18T22:45:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-19T15:53:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/res.cloudinary.com\/avery-products-corp\/images\/w_2560,h_1195,c_scale\/f_auto,q_auto\/v1755556682\/blog-hero-8waysrackcards-3000x1400-2\/blog-hero-8waysrackcards-3000x1400-2.jpg?_i=AA\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1195\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Melanie Neff\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Melanie Neff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/8-simple-ways-to-use-rack-cards\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/8-simple-ways-to-use-rack-cards\\\/\"},\"author\":{\"name\":\"Melanie Neff\",\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/#\\\/schema\\\/person\\\/2d8ec7d3c55bac4ff77cffcea4c95e15\"},\"headline\":\"8 Simple Ways Rack Cards Can Boost Your Business\",\"datePublished\":\"2025-08-18T22:45:52+00:00\",\"dateModified\":\"2025-08-19T15:53:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/8-simple-ways-to-use-rack-cards\\\/\"},\"wordCount\":606,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/8-simple-ways-to-use-rack-cards\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/res.cloudinary.com\\\/avery-products-corp\\\/images\\\/w_2560,h_1195,c_scale\\\/f_auto,q_auto\\\/v1755556682\\\/blog-hero-8waysrackcards-3000x1400-2\\\/blog-hero-8waysrackcards-3000x1400-2.jpg?_i=AA\",\"keywords\":[\"Rack Cards\"],\"articleSection\":[\"Marketing\",\"Sales &amp; Promotions\",\"Small Business\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.avery.com\\\/blog\\\/8-simple-ways-to-use-rack-cards\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/8-simple-ways-to-use-rack-cards\\\/\",\"url\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/8-simple-ways-to-use-rack-cards\\\/\",\"name\":\"8 Simple Ways Rack Cards Can Boost Your Business - Avery Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/8-simple-ways-to-use-rack-cards\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/8-simple-ways-to-use-rack-cards\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/res.cloudinary.com\\\/avery-products-corp\\\/images\\\/w_2560,h_1195,c_scale\\\/f_auto,q_auto\\\/v1755556682\\\/blog-hero-8waysrackcards-3000x1400-2\\\/blog-hero-8waysrackcards-3000x1400-2.jpg?_i=AA\",\"datePublished\":\"2025-08-18T22:45:52+00:00\",\"dateModified\":\"2025-08-19T15:53:28+00:00\",\"description\":\"Check out these 8 simple ways to use rack cards for your business. 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I covered everything from the LA riots and LA Raiders to flash floods and red carpet movie premieres\u2014basically, the usual glamorous stuff. Later, at The Los Angeles Times, I spent more than a decade covering college, professional and high school sports. I kept my NBA ties strong by working in PR for their summer league and writing for NBA.com. I also spent 9 unforgettable New Year's Days working in the press box for Rose Bowl games. When the newspaper industry started crumbling, I transitioned into covering commercial real estate\u2014until the recession came along and crashed that party too. (Honestly, that was probably a blessing. Writing about cap rates, capital stacks, bridge loans, and mezzanine loans was giving me a serious case of brain fog.) Enter Avery, swooping in to save the day. Now, I\u2019ve been with Avery for almost 15 years, where I\u2019ve been able to put my writing experience to use in new ways. 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