{"id":15312,"date":"2024-02-21T12:36:53","date_gmt":"2024-02-21T20:36:53","guid":{"rendered":"https:\/\/www.avery.com\/blog\/?p=15312"},"modified":"2024-02-29T17:16:42","modified_gmt":"2024-03-01T01:16:42","slug":"what-is-a-release-liner","status":"publish","type":"post","link":"https:\/\/www.avery.com\/blog\/what-is-a-release-liner\/","title":{"rendered":"What Is a Label Release Liner?"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-what-is-best-option-for-your-product-labels\">What is best option for your product labels?<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading\" id=\"h-other-articles-you-might-like\">Other articles you might like:<\/h6>\n\n\n\n<ul class=\"wp-block-yoast-seo-related-links\"><li><a href=\"\/blog\/how-to-make-your-own-product-labels\/\" target=\"_blank\" rel=\"noreferrer noopener\">How to Make Product Labels<\/a><\/li><li><a href=\"\/blog\/inexpensive-label-organization-storage-hacks-for-small-businesses\/\">Inexpensive Label Storage &amp; Organization Hacks<\/a><\/li><li><a href=\"\/blog\/waterproof-vs-water-resistant-labels\/\" target=\"_blank\" rel=\"noreferrer noopener\">Waterproof vs. Water-Resistant Labels<\/a><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image alignleft size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/img.avery.com\/f_auto,c_scale,w_700\/web\/blog\/blog-papervspet-graphic-01\" alt=\"Individual layers of a label including release liner\" style=\"width:275px;height:253px\"\/><\/figure>\n\n\n\n<p>A label release liner is probably not something you think about often but it&#8217;s a very important part of pressure-sensitive labels.  The release liner is a backing material on labels and stickers that carries them until your labels are ready applied. Its job is to protect <a href=\"\/blog\/label-adhesives-permanent-vs-removable-labels\/\" target=\"_blank\" rel=\"noreferrer noopener\">the adhesive<\/a> and keep your labels from sticking to each other or something else before they&#8217;re ready for their intended use.<\/p>\n\n\n\n<p>In this article, we&#8217;ll explain the difference between paper and PET label liners and what is the best option for product labels.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-label-liner-materials\">Label liner materials<\/h2>\n\n\n\n<p>There are a variety of different release liners available for labels and stickers. Depending on your label application and specific product features, there might be an option that works better for you.  The most common release liner materials are paper or PET film. <\/p>\n\n\n\n<p>If your labels are going to be used in an<a href=\"\/blog\/best-label-applicator-for-products\/\" target=\"_blank\" rel=\"noreferrer noopener\"> automatic labeling applicator<\/a> they must have the right liners to hold up in the machine. Otherwise, it can result in more waste, company downtime, and material shortages.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">PET release liners<\/h3>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image alignleft size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/img.avery.com\/f_auto,c_scale,w_700\/web\/blog\/blog-papervspet-pet-2\" alt=\"PET Film liners are ideal for wet labeling situations.\" style=\"width:250px;height:250px\"\/><\/figure>\n\n\n\n<p>\u00a0PET liners are primarily important for <a href=\"https:\/\/www.quadrel.com\/labeling-machine-systems\/\">high-speed automatic labeling machines<\/a>.  They are made from polyester film, which is thinner than paper liners so you can roll more labels on each roll. This reduces roll changes during high-speed or large-volume label applications, and it also reduces waste. Since the rolls can be smaller, this can also save storage space and shipping costs. <\/p>\n\n\n\n<p>PET release liners are also ideal for things like labeling beer cans that require a wet application. They generally have fewer breaks on automatic machines than paper liners, which saves time and money.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Paper release liners<\/h3>\n\n\n\n<figure class=\"wp-block-image alignleft size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/img.avery.com\/f_auto,c_scale,w_700\/web\/blog\/blog-papervspet-paper-2\" alt=\"Paper release liners are the most common and great for many uses\" style=\"width:250px;height:250px\"\/><\/figure>\n\n\n\n<p>Paper liners are one of the most common release liners and the most economical. aper release liners have a silicon coating to prevent the label adhesive from sticking to the paper underneath below. That way you can separate your label and liner easily when ready for application.<\/p>\n\n\n\n<p>They offer good tensile strength and won&#8217;t break when converting into labels or being wound on a label applicator.  While they are strong under tension and can perform on high-speed packaging lines we don&#8217;t recommend them for things like wet applications. <\/p>\n\n\n\n<p><a href=\"\/custom-printing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Avery WePrint<\/a> offers a clear film PET liner that is ideal for things like beer can labels or you can order our standard paper liners available on most labels and stickers. <\/p>\n\n\n\n<p>If you are thinking about switching your release liners or need any help, contact us at&nbsp;<a href=\"tel:800-942-8379\">(800) 942-8379<\/a>.&nbsp; As always, we can also provide samples to help you compare your options.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is best option for your product labels? Other articles you might like: A label release liner is probably not something you think about often but it&#8217;s a very important part of pressure-sensitive labels. The release liner is a backing material on labels and stickers that carries them until your labels are ready applied. Its [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":15315,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_cloudinary_featured_overwrite":false,"footnotes":""},"categories":[4101,4075],"tags":[1475,63],"class_list":["post-15312","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-labels-packaging","category-small-business","tag-clear-labels","tag-product-labels"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>what-is-a-release-liner<\/title>\n<meta name=\"description\" content=\"Learn what is a release liner on labels and what is best for your product labels or application. Do you need PET or Paper release liners?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.avery.com\/blog\/what-is-a-release-liner\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is a Label Release Liner?\" \/>\n<meta property=\"og:description\" content=\"Learn what is a release liner on labels and what is best for your product labels or application. Do you need PET or Paper release liners?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.avery.com\/blog\/what-is-a-release-liner\/\" \/>\n<meta property=\"og:site_name\" content=\"Avery Blog\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/facebook.com\/avery\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-21T20:36:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-01T01:16:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/res.cloudinary.com\/avery-products-corp\/images\/w_2560,h_968,c_scale\/f_auto,q_auto\/v1753473309\/blog-hero-papervspet-3000x1134-1\/blog-hero-papervspet-3000x1134-1.jpg?_i=AA\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"968\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Melanie Neff\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Melanie Neff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/what-is-a-release-liner\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/what-is-a-release-liner\\\/\"},\"author\":{\"name\":\"Melanie Neff\",\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/#\\\/schema\\\/person\\\/2d8ec7d3c55bac4ff77cffcea4c95e15\"},\"headline\":\"What Is a Label Release Liner?\",\"datePublished\":\"2024-02-21T20:36:53+00:00\",\"dateModified\":\"2024-03-01T01:16:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/what-is-a-release-liner\\\/\"},\"wordCount\":463,\"publisher\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/what-is-a-release-liner\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/res.cloudinary.com\\\/avery-products-corp\\\/images\\\/w_2560,h_968,c_scale\\\/f_auto,q_auto\\\/v1753473309\\\/blog-hero-papervspet-3000x1134-1\\\/blog-hero-papervspet-3000x1134-1.jpg?_i=AA\",\"keywords\":[\"Clear Labels\",\"Product Labels\"],\"articleSection\":[\"Product &amp; Packaging\",\"Small Business\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/what-is-a-release-liner\\\/\",\"url\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/what-is-a-release-liner\\\/\",\"name\":\"what-is-a-release-liner\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/what-is-a-release-liner\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.avery.com\\\/blog\\\/what-is-a-release-liner\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/res.cloudinary.com\\\/avery-products-corp\\\/images\\\/w_2560,h_968,c_scale\\\/f_auto,q_auto\\\/v1753473309\\\/blog-hero-papervspet-3000x1134-1\\\/blog-hero-papervspet-3000x1134-1.jpg?_i=AA\",\"datePublished\":\"2024-02-21T20:36:53+00:00\",\"dateModified\":\"2024-03-01T01:16:42+00:00\",\"description\":\"Learn what is a release liner on labels and what is best for your product labels or application. 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I covered everything from the LA riots and LA Raiders to flash floods and red carpet movie premieres\u2014basically, the usual glamorous stuff. Later, at The Los Angeles Times, I spent more than a decade covering college, professional and high school sports. I kept my NBA ties strong by working in PR for their summer league and writing for NBA.com. I also spent 9 unforgettable New Year's Days working in the press box for Rose Bowl games. When the newspaper industry started crumbling, I transitioned into covering commercial real estate\u2014until the recession came along and crashed that party too. (Honestly, that was probably a blessing. Writing about cap rates, capital stacks, bridge loans, and mezzanine loans was giving me a serious case of brain fog.) Enter Avery, swooping in to save the day. Now, I\u2019ve been with Avery for almost 15 years, where I\u2019ve been able to put my writing experience to use in new ways. I write website content, marketing emails, and blog posts\u2014basically, all the words that help businesses and consumers figure out how to label their stuff. When I\u2019m not glued to a screen, I\u2019m out exploring the desert landscapes around Las Vegas\u2014whether it\u2019s hiking (walking) through Red Rock Canyon, cooling off at Mt. Charleston, or making the trek to Area 51 (because who doesn\u2019t love a good conspiracy?). I avoid the Strip unless there\u2019s a rock band I can\u2019t miss or I have friends in town. At home, I enjoy cooking, playing with my furry friends and figuring out how to garden in the desert (spoiler: it\u2019s a lot harder than it sounds).","sameAs":["http:\/\/www.avery.com","www.linkedin.com\/in\/melanieneff","mneff@avery.com"],"knowsAbout":["labels","stickers","sports","real estate finance"],"url":"https:\/\/www.avery.com\/blog\/author\/mneff\/"}]}},"_links":{"self":[{"href":"https:\/\/www.avery.com\/blog\/wp-json\/wp\/v2\/posts\/15312","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.avery.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.avery.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.avery.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.avery.com\/blog\/wp-json\/wp\/v2\/comments?post=15312"}],"version-history":[{"count":24,"href":"https:\/\/www.avery.com\/blog\/wp-json\/wp\/v2\/posts\/15312\/revisions"}],"predecessor-version":[{"id":21019,"href":"https:\/\/www.avery.com\/blog\/wp-json\/wp\/v2\/posts\/15312\/revisions\/21019"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.avery.com\/blog\/wp-json\/wp\/v2\/media\/15315"}],"wp:attachment":[{"href":"https:\/\/www.avery.com\/blog\/wp-json\/wp\/v2\/media?parent=15312"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.avery.com\/blog\/wp-json\/wp\/v2\/categories?post=15312"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.avery.com\/blog\/wp-json\/wp\/v2\/tags?post=15312"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}